All organisations, consciously or not, have an employer brand and deploy recruitment marketing strategies. It is not just about what your talent perceive today, but their experience across every individual touchpoint.
Whether an internal employee or external candidate, the war to retain and obtain the very best talent is fierce. Studies highlight that over 75% of candidates research a firm’s reputation and employer brand before applying. With growing candidate expectations and the transparency of digital media, organisations need to be on top of their recruitment marketing game to be perceived as the employer brand of choice.
While you’re scouting for the best possible talent, prospective employees are scouting for the best possible employer.
At our “Maximising your Recruitment Marketing Efforts for Hiring Success” webinar, we heard from industry experts Debbie Bissell from ClickThrough Marketing and Jessica Dodds from Networx, who explored how you can raise the bar with recruitment marketing.
- The role of your employer brand in the multi-touch point candidate journey
- Understanding your different audiences and their expectations, and how to maximise the relevant channels to reach them
- Building a tailored talent pool of exceptional candidates
- The importance of language and visual imagery in bringing your brand to life
- Living and breathing your employee value proposition
- …and much more!
networx is a leading provider of simple, clever recruitment software and services to attract, engage, manage and onboard top talent.
We believe in uniting great talent, with fantastic companies and support businesses nationwide. As market leaders, our unique approach to recruitment allows us to create fully tailored solutions that truly reflect the diverse needs of any organisation regardless of size, resource or recruitment process.
At networx, we deliver a complete end to end recruitment solution. Let us innovate your recruitment.