The Importance of Employer Branding

We’ve never experienced a year like this before, so what should you do about your employer brand in 2020, and is it really essential? The answer is yes – it’s perhaps more important now than ever before. But given budget constraints, furlough and lockdown, what can employers really be doing and how

At our In-house Recruitment Live Virtual one-day conference and exhibition, Sarah Sturgess and Marcus McNeilly, from SMRS, and Laura Graham from DWP Digital talked us through the importance of employer branding and how to develop it, followed by case studies from DWP and LEGO.

Topics Discussed
  • Employer branding best practice
  • Employer branding in tech/digital
  • Content marketing to support your employer branding
Who Spoke

Laura Graham

Digital Marketing Manager

Marcus McNeilly

Client Partner

Sarah Sturgess

Agency Director
Partner

SMRS help organisations to change for the better. They deliver measurable impact where it matters most for employers; through far-reaching strategy, faultless activation and award-winning creativity.

www.smrs.co.uk

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