How can you make an impact in the boardroom as a TA leader, and position the function as one which is strategic and valuable?
At Bristol Live 2023, Dave Procter, Head of Advisory at Caraffi, provided actionable insights into how you can:
- Articulate a concise, memorable and exciting Vision for TA
- Design a brilliant TA strategy, which is driven by purpose, is data-led and digital in execution
- Use data to have objective conversations, and stop living in the court of opinion where TA never wins!
- Speak the language of your board; be a business person who knows a lot about TA, not the opposite
