Bio

Experienced brand, marketing and communications professional – specialising in employer branding and talent attraction. Currently leading the EVP and employer brand strategy for PepsiCo Europe’s Centre of Expertise.

Energised by enabling teams, inspiring excellence, designing strategic and creative solutions and delivering memorable brand experiences for both candidates and employees alike.

Amy believes having the right story, being told by the right people, across the right channels – enables an organisation to attract (and retain) the right talent when and where they are needed most.