The In-house Recruitment Awards just keep getting bigger. More categories. More recognition. More opportunities. It’s the place to be if you want to stand out in the world of talent acquisition.

But here’s the thing – sponsoring an awards night isn’t just about glitz and glamour. It’s about gaining brand exposure, lead generation, and ROI. And if you play it right, your sponsorship can deliver way more than a logo on a screen.

Here’s how to make it count:

🎯 Start with the end game 

What do you want out of this? Leads? Brand recognition? New clients? Start with your ideal outcome and work backwards. Build a strategy that delivers real, measurable results – not just one night of visibility, but a campaign that lives before, during, and after the event.

💻 Work closely with our team at IHR

Build a strong relationship with the IHR team to unlock greater impact. Book a planning session with your account manager, align with our marketing plans, and agree on key deliverables. We’ll work together to ensure your brand is featured where it matters most – across email, socials, and the web – maximising exposure, flexibility, and results.

🔎 Play to your strengths

There’s many ways to get creative. Interview the finalists and turn it into compelling branded content. Tech providers? Showcase your platform through interactive displays. Whatever your edge, find a way to make it part of the experience.

✨ Think bigger with branding

There’s a good opportunity to go bold. Drinks sponsor? Photo booth? Branded lightboxes? Make your presence felt – and get social with it. Hashtags, mentions, and tags cost nothing but deliver big.

🏆 Roll out the red carpet for clients

Want to impress a prospect? Invite them. Everyone loves a big night out, especially when it’s free. It’s a high-value touchpoint that shows clients you’re serious about your industry and their business.

🤝 Network like a pro

This room will be full of top-tier talent professionals. Once finalists are announced, you’ll be introduced to them by our team, which gives you a chance to reach out before the event, create content and network easier on the night.

📈 Track the ROI

This isn’t just about brand awareness – this is trackable. Add the campaign to your CRM. Monitor leads, conversations, conversions. You’ll be able to attribute pipeline and revenue directly to your sponsorship. That’s proof of performance.

Ready to get started? Unlock the full value of sponsorship and make this year’s In-house Recruitment Awards a great night!

Reach out to our team today to discuss the opportunities available.