Employer Branding In-house Recruitment Conference #IHRBranding
On the 19th June 2019, the hugely successful Employer Branding In-house Recruitment Conference will visit the De Vere Grand Connaught Rooms in London.
In this ultimate learning & development day, In-house Recruiters will be able to witness complete unique case-study presentations, as well as benefit from our intimate roundtable discussions with industry peers.
Our carefully selected line-up of speakers will bring you inspiring case studies and showcase the most exciting modernisations which are shaping the industry right now.
Why Should You Attend?
Join us and be part of senior level, tactical conversations to learn the very latest on hot topics including developing an employer brand that will make a measurable difference, cultural repositioning, employer branding strategies, the art of using social media and much more!
Who Will Be Attending?
In-house recruitment, talent acquisition and HR professionals from a variety of industries will be in attendance all with a common interest in building their employer brand to stand out from the crowd including Axis Europe, BJSS, Care UK, Chatham House, Co-op, Defence Recruiting Services, Featurespace, GSK, HF Holidays, Holiday Extras, Ian Williams, IQVIA, Lidl UK GmbH, MacIntyre, Memrise, News, Newton Europe, Poq Studio, Sage, SgG Digital, SPD Development Company, Suffolk County Council, Talend, The IET, Trayport, Version 1, Vodafone Group, XLN Telecom… to name but a few!
Agenda
A perfectly balanced agenda carefully designed to maximise knowledge intake, peer-to-peer networking and tool showcasing.
Each speaker session will be followed by a roundtable discussion, where you will learn how to overcome the challenges you face in in-house recruitment.
We’ll be rounding off this unique conference with complimentary and well-deserved social networking drinks.
09:10 AM – 10:00 AM
Glenn Jones, Head of Product
TOPIC: Advert Design for Today’s Digital World: How to Maximise Your Campaigns
Consumer behaviour is changing. In today’s candidate journey, job adverts play a different role to the one they played just a few years ago: they need to inspire people. In this session, we’ll discuss the following, using the results from our latest Global Jobseeker Survey
- The changing role of job ads in today’s digital jobseeker journey
- How new technology can help you engage and inspire the right candidates
- Little-known ways your job advert is impacting your results
- Designing for success: advert design that inspires
Roundtable Discussion (30 mins)
10:00 AM – 10:50 AM
Chris Skinner, Associate Director of Employer Branding
TOPIC: Brave Minds – A Story of a Global EVP from Project Plan to Roll-out and Beyond
- Plan your EVP project and get the right stakeholders and partners involved
- Research & Insight – conduct your research / uncover your EVP platform and foundation.
- Strategy & Development – develop your EVP & creative strategy / build your Communication plan
- Launch & Implement – Build your creative / Implement your comms
- Measure – what’s the ROI?
Roundtable Discussion (30 mins)
11:10 AM – 12:00 PM
Sarah Sturgess, Agency Director
TOPIC: Developing Employer Brands that Will Make a Measurable Difference
- What is an EVP and employer brand and how do we go about developing them?
- Where you are on your employer brand journey
- Using your employer brand to make a measurable difference to your organisation
- Case studies from different business sizes and industries
Roundtable Discussion (40 mins)
12:00 PM – 12:30 PM
Laura Pettitt, Talent & Engagement Director
TOPIC: Cultural Repositioning: Ingredients for Change in an Evolving Workforce
- How to create unity through your Employer Brand
- Increasing internal and external engagement
- Redressing gender balance
13:20 PM – 14:10 PM
Simon McLoughlin, Director & Neil Pollington, Head of Recruitment
TOPIC: Employer Branding in a Complex, Diverse Business
How Creed Comms have helped Places for People activate their employer brand to:
- Stand out from the crowd and target hard to reach audiences
- Convert the best candidates for the right reasons
- Engage employees and increase discretionary effort
- Create employee talent advocates that drive down the cost per hire
- Measure the difference their employer brand is making year after year
Roundtable Discussion (30 mins)
14:10 PM – 15:00 PM
Alex Blow, Account Manager & Early Careers Specialist & Lyndsey Marshall, Resourcing Business Partner
TOPIC: The Art of Using Social Media to Effectively Support your Employer Brand
How a bold approach to social media strategy has allowed O2 to refine and focus their messaging, resulting in more followers, more engagement and more applications:
- Reviewing old content & listening to the audience
- Defining a strategy that works with a people plan
- Generating scalable content in a widespread business
- Improving the quality of engagement and applications
Roundtable Discussion (30 mins)
15:15 PM – 16:00 PM
Jona Gjini, Global Employer Brand Lead
TOPIC: Achieving Executive Buy-in for Your Employer Branding Strategy
- Understanding the role and ownership within your company
- Using data and ROI to back-up your strategy
- Leveraging what you have to make yourself heard
Roundtable Discussion (30 mins)
16:00 PM – 16:30 PM
Emma Fulton, Head of Marketing Planning
TOPIC: Belonging in the Workplace: Your Army Needs You!
- Understanding the challenges faced
- The benefits, and importance of research in your campaign
- Effectively using data
- Pushing boundaries
- Strategic campaigns: the results
Limited Tickets Available
Event Partners:
Contact Us
If you’d like to find out more information about the conference please get in touch via the contact form.
Alternatively, call the team on 0203 968 8858.