Curating a reputable employer brand is vital in ensuring that your company’s identity is correctly reflected to consumers. But Employer Branding goes beyond simply upkeeping a positive image. There’s a lot more to be done, especially in the digital age, making it a hot topic amongst businesses.
At our Employer Branding Virtual Conference, Sarah and Laura talked us through how DWP Digital developed an award-winning employer brand strategy. Both Sarah and Laura have extensive marketing and employer branding knowledge, covering a wide range of insightful and informative topics during their session.
Topics Discussed
- How DWP strategized and executed their employer brand across the Talent Lifecycle
- The impact of brand performance against KPI’s
- The evolution of the brand in the wake of COVID-19
- …and more!
Who Spoke
Partner
SMRS help organisations to change for the better. They deliver measurable impact where it matters most for employers; through far-reaching strategy, faultless activation and award-winning creativity.